In an era where personalized user experiences are essential for global success, speaking your audience’s language —literally and culturally — is no longer optional. Traditional localization processes are costly, slow, and error-prone, leading to inconsistent user experiences and delayed go-to-market strategies.

Virtusa’s Content Localization and Evaluation solution transforms industries using genAI, large language models (LLMs), and vision-based AI. Our platform automates content adaptation across geographies while evaluating and enhancing translation quality, ensuring your message remains accurate, culturally resonant, and regulation-compliant everywhere.

Key features

Content localization

LLM-powered automation: Automatically generate translations with contextual relevance using advanced language models
Customizable parameters: Fine-tune linguistic, cultural, and functional localization preferences
Image and visual localization: Gemini Vision Model intelligently processes and localizes image components
Proper noun detection: Protects brand identity and avoids critical translation errors
Seamless integration: Works with CMS, APIs, and existing localization workflows

Localization Assurance

AI-powered translation review: Uses LLMs and APIs to assess and improve translation accuracy
Cultural and legal compliance checks: Ensures all content adheres to region-specific regulations
Similarity matching: Evaluates translation fidelity across multiple engines for maximum precision
Multimodal verification: Evaluates both text and image-based content for holistic assurance

Services

Industries

Insights

Careers

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